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A Look at the Rising Popularity of Craft Beers in the United States

Last updated 5 years ago

Craft beers are currently incredibly popular. This seemingly recent trend has actually been decades in the making. People perch in bar stools across the country to have conversations with family and friends over a cold glass of their favorite brew. Keep reading to learn about this beverage’s increase in popularity:

By the end of the 1970s, the American beer landscape changed from a conglomeration of international beers into a landscape of primarily light lager. Due to creative marketing, most Americans started to prefer this light lager that offered lower-calorie options. Eventually, the American beer industry dwindled down to 44 brewing companies. The way the beer market was heading, industry experts predicted the number to eventually dip as low as five. What they did not realize, though, was that this left the market open for the home brewing craze.

Taking Control of the Beer Selection

Although a majority of Americans were happy with the light lager, there were still quite a few who longed for more international flavors. Since the traditional industry no longer provided a variety of options, they started to home brew beer, which eventually turned into a craft brewing industry.

Spreading the Craft Way

In 1976, The New Albion Brewery Company opened in California. Started by one of the many home brewers, this brewery was a defining moment in the craft beer revolution. It eventually closed, but left a major mark on craft brewers. Although it was difficult to find success in the shadow of the beer industry, craft beer brewers finally found their niche. Today, there are more than 1600 brewers throughout the United States.

Casual Dining & Bar Stools offers the largest selection of casual dining furniture and bar stools in San Diego. Come in today to find kitchen and dining furniture that sets the perfect setting for your craft beer adventures. To learn more about our furniture or to hear about our selection advantage, visit our website or call us at (858) 578-5881.


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